How to create automatic subscriber status updates in Mailchimp for every new messages received in HubSpot is an automation tool that lets you automate actions across HubSpot, Mailchimp, and many other apps. In this guide, we'll show you how to automatically run the “update subscriber status” action in Mailchimp for each message received in HubSpot using
HubSpot logoHubSpot > Mailchimp
Last triggered
HubSpot logoMessage received
Mailchimp logoUpdate subscriber status

Set the HubSpot trigger as “Message received”

To activate your playbook actions before receiving a message in HubSpot, you need to add a trigger.

First, access your playbook and click on "Add trigger." From the HubSpot options, select the "Message received" trigger. This will enable your playbook to perform the required actions automatically when a message is received.

If you haven't connected your HubSpot account with yet, a prompt will guide you through the connection process.


Add the “Update subscriber status” in Mailchimp step

Integrate the Mailchimp automation to instantly update subscriber status from the new HubSpot messages received.

Select "Add step," then locate the "Update subscriber status" automation, and input the relevant details, such as Audience, Email address, and Status.

If you still need to connect your Mailchimp account to, you will be prompted to complete that connection. Make sure to allow the necessary permissions for to update subscriber status through your Mailchimp account.


Activate your playbook

Activating your playbook is the last step. Once you turn it on, the playbook automatically updates subscribers in Mailchimp for new messages received in HubSpot without manual intervention.

To enable your playbook, click the toggle button located in the header. It is advisable to perform a test run of your playbook beforehand to ensure all steps work seamlessly together.

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