How to automatically add a label to Gmail emails every time a form submission is received in HubSpot

Relay.app is an automation tool that lets you automate actions across HubSpot, Gmail, and many other apps. In this guide, we'll show you how to automatically run the “add label to email” action in Gmail for each form submission received in HubSpot using Relay.app.
HubSpot logoHubSpot > Gmail
Trigger
Last triggered
HubSpot logoForm submission received
Gmail logoAdd label to email
1

Set the HubSpot trigger as “Form submission received”

A playbook always starts with a trigger, which is responsible for detecting changes in your connected applications and responding accordingly.

Add the HubSpot trigger to initiate your playbook's actions every time a form submission is received. Click "Add trigger" in your playbook and choose "Form submission received" from the dropdown menu under HubSpot.

If you still need to connect your HubSpot account to Relay.app yet, a prompt will guide you through the process.

2

Add the “Add label to email” step in Gmail

Integrate the Gmail automation into your playbook to ensure the prompt addition of labels to Gmail emails every time a form submission is received in HubSpot.

Click the "Add step" button, locate the “Add label to email” automation for Gmail, and input the mandatory and relevant details.

If your Gmail account still needs to be connected to Relay.app, you will be prompted to complete that connection. Make sure to allow the necessary permissions for Relay.app to sync with your Gmail account.

3

Activate your playbook

Activating your playbook is the last step in the process. Once you turn it on, it automatically adds labels to Gmail emails whenever a form submission is received in HubSpot without manual intervention.

To activate your playbook, click the toggle button at the header. Before activating, we recommend performing a test run of your playbook to ensure all the steps work seamlessly together.

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