Manage Google Business Reviews
Steps in this workflow
Respond to new Google Business reviews across many different locations daily with AI-generated replies and update Airtable to track review activity.
Triggers daily for each Google Business location in your account. The schedule can be customized to run at different frequencies based on your review volume.
Searches an Airtable table to find the matching record for the current business location. Returns the watermark timestamp to identify which reviews have already been processed.
Retrieves up to 50 business reviews that have been updated since the watermark timestamp. Filters ensure only new or modified reviews are processed.
Processes each review individually in parallel. This allows the workflow to handle multiple reviews efficiently and generate personalized responses.
Uses AI to compose a personalized thank you message for each review. The AI considers the content of the review when crafting an appropriate response.
Posts the AI-generated reply to the review on Google My Business. This ensures customers receive timely responses to their feedback.
Updates the watermark timestamp in Airtable to the current run time. This ensures the next workflow run will only process reviews that arrive after this point.
