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Mailchimp + Salesforce Integrations

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Connect Mailchimp to Salesforce
Example screenshots
Example workflows
Triggers and actions
Mailchimp + your other apps
Salesforce + your other apps
Related blog posts
FAQ

Mailchimp + Salesforce integrations

Mailchimp > Salesforce

Trigger

Last triggered

New subscriber

Create record

Overview

Connect Mailchimp to Salesforce in just a few clicks, for free, with Relay.app. Relay.app provides seamless integration between Mailchimp, Salesforce, and many other popular SaaS applications.

Check below for example workflows using Mailchimp and Salesforce, as well as a list of the triggers and actions Relay.app supports today. Just let us know if we're missing anything you need.

Known for its combination of simplicity and power, Relay.app is a tool that people love for its deep & easy-to-use integrations, powerful AI features combined with human oversight, robust workflow essentials, and first-class customer support.

See all of Relay.app's features

Screenshots of Mailchimp and Salesforce integrations in Relay.app

Use any of these Mailchimp actions in your Relay.app workflows.

Preview of Use Relay.app's Salesforce integrations to trigger actions across your apps

Preview of Use any of these Salesfoce actions in your Relay.app workflows.

Use any of these Mailchimp actions in your Relay.app workflows.

Use Relay.app's Mailchimp integrations to trigger actions across your apps

Use Relay.app's Salesforce integrations to trigger actions across your apps

Use any of these Salesfoce actions in your Relay.app workflows.

Example Mailchimp + Salesforce workflows

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Add a new subscriber in Mailchimp for a newly added record on Salesforce

Relay.app is an automation tool that lets you automate actions across Salesforce, Mailchimp, and many other apps. In this guide, we'll show you how to use Relay.app to automatically run the Mailchimp “Add subscriber to list” action for each Salesforce “New record added” event.

Try it

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Create a new record on Salesforce for a new subscriber on Mailchimp

Relay.app is an automation tool that lets you automate actions across Salesforce, Mailchimp, and many other apps. In this guide, we'll show you how to use Relay.app to automatically run the Salesforce “Create record” action for each Mailchimp “New subscriber” event.

Try it

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Automatically create record in Salesforce for each new subscriber in Mailchimp

Try it

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Add subscriber to list automatically in Mailchimp for each opportunity stage reached in Salesforce

Try it

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Update record automatically in Salesforce for each subscriber unsubscribed in Mailchimp

Try it

Mailchimp Triggers

Subscriber

playlist_add

New subscriber

unsubscribe

Subscriber unsubscribed

Salesforce Actions

Record

attach_file

Attach file to record

add

Create or update record

add

Create record

delete

Delete record

Find record(s)

edit

Update record

Salesforce Triggers

Opportunity

edit_square

Opportunity stage changed

edit_square

Opportunity stage reached

Record

add

New record added

edit

Record changed

target

Record first meets conditions

Mailchimp Actions

Subscriber

playlist_add

Add subscriber to list

Find subscriber(s)

label

Update member tags

edit

Update subscriber status

Tag

sell

Get or create tag

Create your own Mailchimp + Salesforce integration

Select a trigger in Mailchimp

Select an action in Salesforce

Create your workflow

Or automate Salesforce + Mailchimp

Select a trigger in Salesforce

Select an action in Mailchimp

Create your workflow

Connect Mailchimp to your other apps

WhatsApp notifications

WooCommerce

Wordpress.com

WordPress (Self-Hosted)

Or connect Salesforce to your other apps

WhatsApp notifications

WooCommerce

Wordpress.com

WordPress (Self-Hosted)

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FAQ

What is Relay.app?
link
Relay.app is a modern, easy-to-use automation tool. Build workflows that connect and automate actions across all the apps you already use. Relay.app has deep integrations, rich workflow tools, and human-in-the-loop steps for bringing human decisions, tasks, and approvals into automated workflows. Learn more about Relay.app's features.
How do I connect Mailchimp to Salesforce with Relay.app?
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1. Create a free Relay.app account
2. Set a trigger in Mailchimp or Salesforce to kick off new workflow runs
3. Add one or more actions to run in your workflow
4. Authorize Mailchimp and Salesforce to connect to Relay.app
5. Turn on your workflow and start getting more done with less manual work
Check above for some example workflows, or visit our help center for more details on how to get started.
Is Relay.app a Zapier alternative for connecting Mailchimp to Salesforce?
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Yes. Relay.app is a modern alternative to Zapier. Relay.app has deeper integrations, additional features, more flexibility, and better pricing.
Zapier is a better fit for some use cases, as a featureful workflow automation tool that has been around for a long time. For example, if you need an integration with a less commonly used app, Zapier may already have the one you need.
For a more detailed comparison, check out our article comparing Relay.app to Zapier or our comparison of Zapier alternatives.
Of course we're biased, but we believe Relay.app is the best way to connect and automate Mailchimp and Salesforce—give it a try and let us know what you think.

See why people love Relay.app

Salama💯

@SalamaErgossum

Just ran my first automation workflow with @relay !

I wanted to send newsletters from Outlook to Notion, and it was so easy I almost cried—after struggling and giving up with other tools like Make.

Huge thanks to @relay for empowering non-tech folks like me!

Marco Elizalde

@marcoETmx

I discovered @relay and it is incredible

Peter Jauhal

via email

Relay is a fantastic app. I keep finding new uses for it everyday. I am not a programmer but I can make some really complicated work flows work pretty quickly.

Lucas Grey

@ImLucasGrey

Falling in love with @relay. Tried make and zapier and this uiux worked the simplest. It gets the job done.

Automated our waitlist collection and replying process.
Used gpt in the workflow to parse the replies to our waitlist email qtns & saved them into our notion database.

Rafa

@rafanocode

I truly appreciate how @relay presents testing info. You can easily see what you are testing, and the messages are very clear if there's an error.

They are definitely creating a fantastic tool!

Screenshot showing how to test a step in an automated workflow in Relay.app

Duke Dao

@dummy_coder

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Benjamin Borowski👨‍🚒

@typeoneerror

Relay's "human in the loop" model is super effective for teams. Not only is this the best designed UI for automation building on the market, they've really thought about how not everything can be automated. Fantastic for building operationalized SOPs.