LinkedIn hook researcher

Analyze top LinkedIn posts to identify engaging hooks and content patterns
Created by
Relay.app logoRelay.app Team
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Steps in this workflow

1
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Trigger
2
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Create list of top posters
3
repeat
For each competitor
4
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Get recent posts
5
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Extract and analyze hooks
6
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Send email to yourself

Automatically research and analyze LinkedIn content from top influencers to identify the most engaging post hooks. The workflow periodically collects recent posts from a curated list of LinkedIn profiles and uses AI to extract patterns from their most successful content. You'll receive a comprehensive email report highlighting the 10 best hooks, complete with engagement metrics and analysis of why each hook works. This gives you data-driven insights into what makes LinkedIn content compelling, helping you craft better posts for your own audience.

1
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Trigger

Triggers the workflow on a regular schedule to collect and analyze LinkedIn content. Configure the frequency based on how often you want to receive hook analysis reports.

Relay.app screenshot of: Trigger
2
Create list of top posters

Creates a predefined list of LinkedIn profile URLs from notable content creators and influencers. The AI generates this list to ensure consistent analysis of high-performing accounts.

Prompt used
Please create a list with the following URLs exactly: https://www.linkedin.com/in/dharmesh/ https://www.linkedin.com/in/neilkpatel/ https://www.linkedin.com/in/gisenberg/ https://www.linkedin.com/in/jwiebe https://www.linkedin.com/in/retentionadam/ https://www.linkedin.com/in/trish-seidel-marketing-big-sister/ https://www.linkedin.com/in/laraacostar/
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3
repeat
For each competitor

Processes each LinkedIn profile URL from the list in parallel to collect posts efficiently. This iterator ensures all profiles are analyzed simultaneously for faster results.

Relay.app screenshot of: For each competitor
Iterator steps
4
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Get recent posts

Retrieves the 5 most recent posts from each LinkedIn profile in the list. The scraper extracts post content, engagement metrics, and other relevant metadata for analysis.

Relay.app screenshot of: Get recent posts
5
Extract and analyze hooks

Analyzes all collected posts to identify the 10 best hooks based on engagement and effectiveness. The AI creates a detailed report with hook examples, engagement metrics, and explanations of why each hook works well.

Prompt used
You will be given a list of recent LinkedIn posts and some metadata about them. Your goal is to write a detailed report on the best hooks. First, identify the 10 posts with the best hooks. Then, for each post include (each on a new line): - a title of a few words - author name - the hook - the number of comments and reactions - a link to the posts. - commentary on why you think the hook was engaging Finally include an executive summary at the top highlight the best hook patterns with examples. Use emoji and bullet points to make it more readable, and format it nicely for an email. Double check your numbered list to make sure the numbers are correct. Please include only the report itself with no preamble or summary of the task.
Relay.app screenshot of: Extract and analyze hooks
6
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Send email to yourself

Delivers the hook analysis report directly to your inbox with formatted insights and recommendations. The email includes the executive summary, top 10 hooks with commentary, and links to the original posts.

Relay.app screenshot of: Send email to yourself