How to automatically subscribe new QuickBooks Online customers to a MailChimp list is an automation tool that lets you automate actions across Mailchimp, QuickBooks Online, and many other apps. In this guide, we'll show you how to automatically run the “add subscriber to list” action in Mailchimp for each customer created in QuickBooks Online using
QuickBooks Online logoQuickBooks Online > Mailchimp
Last triggered
QuickBooks Online logoCustomer created
Mailchimp logoAdd subscriber to list

Create your playbook and set the QuickBooks Online trigger as "Customer created"

After creating your playbook, you can proceed to add your trigger. The trigger detects changes in your connected apps and responds to your playbook.

To setup this playbook, click "Add trigger" and then select "Customer created" under QuickBooks Online. This will allow your playbook to automatically detect the new customer created in QuickBooks Online and initiate necessary actions.

If this is your first time using a QuickBooks Online integration in, a prompt will guide you through the connection process.


Add the "Add subscriber to list" in Mailchimp automation

Integrate the Mailchimp automation into your playbook to ensure the prompt addition of a new subscriber in Mailchimp for each new customer is created in QuickBooks Online.

Click the "Add step" button, then locate the "Add subscriber to list" automation for Mailchimp and input the mandatory and relevant details.

If your Mailchimp account isn't already connected to, you will be prompted to complete that connection. Make sure to allow the necessary permissions for to sync with your Mailchimp account.


Activate your playbook

Activating your playbook is the final step to automate the addition of a new subscriber on Mailchimp. Once turned on, it will respond to each new customer created in QuickBooks Online by adding as a new subscriber on Mailchimp without manual intervention.

To enable your playbook, click the toggle button located in the header. It is advisable to perform a test run of your playbook beforehand to ensure all steps work seamlessly together and reminders are being sent correctly.

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